Validate the idea
See whether a theme, core loop or level hook actually pulls players in before you spend months of development on it.
Concept testing for mobile studios
Send us a game or level idea that doesn't exist yet. We build it as a mockup in Unreal Engine, skin it in the art styles you want to try, and deliver ad creatives you can put in front of real players. Then you build the version that wins.
One playable test → every skin
One Unreal Engine blockout, reskinned as Dark Fantasy and Cyberpunk, with the same gameplay beats in every version.
Why test first
See whether a theme, core loop or level hook actually pulls players in before you spend months of development on it.
We build the gameplay skeleton once, then reskin it in every art direction you're considering, so you compare styles on the same footage.
Your first skinned demo arrives within 5 business days. After that, swapping a skin, a character or a hook is a change, not a rebuild.
Real-engine footage with game-feel camera, effects and lighting, not static mockups, so your test results reflect how the game would actually look.
How it works
First skinned demo within 5 business days.
Send us your game or level idea: a script, a one-pager, references or a rough sketch. Under NDA if you need one.
We build the core gameplay moment as a mockup in Unreal Engine: layout, camera, obstacles, enemies and pacing.
We apply the art directions you want to test, based on your preferences and references, on the same blockout.
We cut the footage into ad creatives in the formats and lengths you need, with hook and end-card variants.
You run the tests. Share what worked and we reskin, re-hook or rework the level for the next round.
What you get
We produce the creatives; your team runs the tests on the networks you already use and keeps all the data.
Test your next idea
Tell us about the game or level, the art styles you're considering and where you plan to test. We reply within two business days.
🔒 Unannounced ideas are kept strictly confidential — happy to sign an NDA first.
Or email hello@kinolumestudio.com